Case

AIDA - 3D campaign on public video for the Cruise Days in Hamburg

 

 

3D staging on PV City Tower and Giant

Together with AIDA Cruises, we are bringing the trend of #3D campaigns to Hamburg and presenting a campaign with a 3D motif on our new Public Video City Towers and on Public Video Giant in the Hanseatic city for the first time.

The AIDA Cruises brand campaign uses a 3D water effect to attract attention - in the run-up to the Cruise Days - and sends a moving message of love to Hamburg. Our colleagues from Content Fleet were responsible for the conception of the campaign and created the 3D animation of the clip.

Details

  • Duration: August 2022
  • Location: Hamburg
  • Media type: Public Video City Tower, Public Video Giant
  • Special campaign parameters: First 3D implementation on PV City Tower. Campaign playout during the popular Cruise Days in Hamburg.