Smart communication infrastructure: Ströer supports the first nationwide warning day

On September 10, 2020, the first nationwide warning day will take place. On this joint day of action by the Federal Government and the Federal States, all warning devices will be tested throughout Germany. At 11 a.m., a test warning will be sent nationwide to all warning multipliers connected to the federal government's satellite-based Modular Warning System (MoWaS). Digital screens from Ströer have been integrated into the system since 2018 and thus serve as official warning multipliers in addition to TV, radio and warning apps. On warning day, the test warning will be shown nationwide on about 4,400 screens, such as city screens, digital city information systems, station or mall video by Ströer.

In cooperation with the cities, Ströer already started digitisation in public space several years ago. Thanks to its digital portfolio, the company has developed into an important partner for urban information networks in public space, thus making its contribution to the municipal vision of a Smart City. Ströer offers convergent solutions and intelligent concepts to achieve communication goals in public space:

"As a long-standing partner of the cities, we make an important contribution to an urban communication infrastructure with our digital advertising media. We are pleased to complement the warning day in a meaningful way with our screen network. In addition to the familiar acoustic warning signals such as sirens, our digital advertising spaces now also visually draw the attention of the population to this important topic with a high reach," says Alexander Stotz, CEO of Ströer Media Deutschland GmbH.

"There is an agreement between the warning multipliers and the BBK to publish or transmit warning messages. We would like to thank Ströer for the cooperative collaboration, which helps to ensure that the digital billboards can be used as a direct warning tool," says Christoph Unger, President of the Federal Office for Civil Protection and Disaster Assistance (BBK).

Already in 2018 and 2019 Ströer had supported the Warning Day of the state of North Rhine-Westphalia as an official partner. This year, the first nationwide warning day since reunification will take place. On this occasion, all warning devices are tested throughout Germany and at the same time local warning concepts are tested in the various municipalities. These include sirens or loudspeaker announcements from warning vehicles. With the warning app "NINA" (Emergency Information and News App of the Federal Government) a test warning is sent nationwide. The nationwide warning day and the test warning are aimed to sensitize the population to the topic of warning, making the function and process of the warning more comprehensible and drawing attention to the available warning tools (e.g. digital advertising space, sirens, warning apps). The importance and actuality of the topic of warning is also demonstrated by the developments in connection with the corona pandemic this year.

More about smart street furniture and infrastructure solutions can also be found in Ströer's sustainability report: http://ir.stroeer.com/websites/stroeer/English/7999/sustainability.html

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This press release contains “forward looking statements” regarding Ströer SE & Co. KGaA (“Ströer”) or the Ströer Group, including opinions, estimates and projections regarding Ströer’s or the Ströer Group’s financial position, business strategy, plans and objectives of management and future operations. Such forward looking statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results, performance or achievements of Ströer or the Ströer Group to be materially different from future results, performance or achievements expressed or implied by such forward looking statements. These forward looking statements speak only as of the date of this press release and are based on numerous assumptions which may or may not prove to be correct. No representation or warranty, express or implied, is made by Ströer with respect to the fairness, completeness, correctness, reasonableness or accuracy of any information and opinions contained herein. The information in this press release is subject to change without notice, it may be incomplete or condensed, and it may not contain all material information concerning Ströer or the Ströer Group. Ströer undertakes no obligation to publicly update or revise any forward looking statements or other information stated herein, whether as a result of new information, future events or otherwise.