Interstitial
Interstitial Ad
The Interstitial Ad is an innovative full-page ad form which is displayed within a Lightbox and displayed above the editorial content. It is displayed against a semi-transparent darkened background and is therefore a very eye-catching form of advertising that offers plenty of space for creative advertising messages.
The ad is centred and must include a Close button. The interstitial ad must be programmed to close automatically after a maximum of 15 seconds. Content to be reloaded must be hosted externally (polite download).
Note: The ad is shown with an frequency cap 1 per session.
Specifications
- HTML5 Iframe Redirect
- Size: 800 x 600 pixels | For dynamic adjustments up to 100% width and height
- File weight HTML5: 150 KB initial + 300 KB subload
The ad can be provided to us as HTML5 Iframe Redirect.
Notes:
- all trackings or redirects must be 100% SSL-compliant.
- all ad tags/trackings to be used by us must contain the GDPR macros according to TCF v2.0 and all vendors used must be registered in the TCF v2.0 (Transparency and Consent Framework) of the IAB
Sound:
If the ad is to play sound, it must have a very clearly visible button "Sound on/off", "Sound on/off" or a unique speaker symbol. It may only start with "Sound off". Only a clear user action (click!) may activate the sound.
Last update: 23/02/2024