Mobile Dynamic Halfpage Ad

The Mobile Dynamic Halfpage Ad corresponds to the online desktop format "(Dynamic) Sitebar", which is displayed on mobile websites via an internal template.

The Mobile Dynamic Halfpage Ad is a large-scale advertising format that dynamically adapts to the respective smartphone screen width.

The advertising material is placed in the content in an eye-catching way and benefits from its visibility in the reading flow.

Demo link (to get a live demo for one of the other publishers below, add the parameter / ?sdmad=demo=mtmusd to the URL)

Specifications

Physical (100% dynamic HTML file)

Iframe Redirect

Javascript Redirect

Size: 100% dynamic, the size of the advertising material must adapt in height and width, minimum size 120 x 600 pixels

File weight: 150 KB initial + 300 KB reload
File weight with video integration: 150 KB initial + 5 MB reload after user interaction

It is important to ensure that the advertising material does not break out of our container.

100% dynamic

Please note the following when delivering physical HTML5:

No 3rd party tracking and click commands may be integrated into the HTML file; these must be delivered separately and contain the necessary GDPR macros for the vendors used (more information in the Ströer Tracking Guidelines)

If a visibility measurement is desired, the visibility tracking must be delivered separately and should not be integrated into the redirect.

Last update: 23/02/2024