Mobile Interstitial (interactive)

The Interstitial includes an HTML ad for the user to interact with.

Specifications

Size (width x height)
  • Image: Interactive Interstitial:only 320 x 480 pixel

  • .gif / .jpg / .png:  80 KB
  • HTML5 as IFRAME Redirect80 KB initial (incl. tracking) + 160 KB (incl. tracking) subload

  • if video components:

    • Video bit rate: max. 800 kBit /s
    • MP4 | 24 FPS
    • The advertising material must not exceed a total size of 1.5 MB (weight applies in total for all components such as graphics, video or photo show).
  • -w- for advertising labeling in one of the corners.
  • High-contrast font color
  • Font size at least 9 pt. (min. 18pt for high-resolution advertising material)
  • sans serif font, e.g. Arial

Interstitial:
All functions of the interstitial must be delivered. The advertising material lies above the content.

iFrame:
Delivery as an iFrame means that the source behind the iFrame must be able to read a variable for passing on the tracking URL. This means that a specific parameter (which can be determined by the creator of the ad) is passed when the iFrame is called up.

Notes: 

  • All trackings and redirects must be defined as SSL-capable.   
  • All advertising media tags/trackings to be used by us must contain the GDPR macros in accordance with TCF v2.0 and all vendors used must be registered in the IAB's TCF v2.0 (Transparency and Consent Framework)


Please note:

The advertising material must be centered within the iFrame or adapt dynamically to the screen size, as the iFrame container provides 100% of the screen width and height.

If this is not done, the redirect is automatically positioned at the top left of the iFrame.

 

Last update: 23/02/2024