Mobile Medium Rectangle
Mobile Medium Rectangle
The medium rectangle is placed prominently in the website content. The format attracts attention while the user is reading the content. By being integrated into the content the advertisement benefits from the editorial quality of the website.
Specifications
Size (width x height)
- Size: 300 x 250 pixel
- .gif / .jpg / .png: 100KB
- HTML5 (physical or as redirect): 125 KB initial (incl. tracking) + 250 KB subload (incl. tracking)
(see also information on format guidelines for general file weights in the overall specifications)
Note:
Loop / Repetition: Recommendation for animated GIFs: max. 3 loops
Marking as "Advertisement"
- -w- for advertisement marking in one of the corners
- high-contrast font colour
- Font size at least 9 pt. (for high-resolution advertising material min. 18pt)
- sans serif font, e.g. Arial
physical delivery: image file format .gif, .jpeg, .png or HTML5
or
Delivery via redirect: Iframe redirect or Javascript redirect
Notes:
- All trackings and redirects must be defined as SSL-capable.
- All advertising media tags/trackings to be used by us must contain the GDPR macros in accordance with TCF v2.0 and all vendors used must be registered in the IAB's TCF v2.0 (Transparency and Consent Framework)
Last update: 23/02/2024