Mobile Sticky Presenter Ad 6:1 (APP)

Attention-grabbing premium mobile APP format for multiscreen combination with the desktop formats Sticky Superbanner, Sticky Billboard and Dynamic Sidebar. The Mobile Sticky Presenter Ad can be booked for individual content and sections in an APP. The format is placed as a presenter. If the page is scrolled, the ad remains visible due to stickiness. When the Mobile Presenter Sticky Ad is displayed, the sticky ad is blocked at the footer of the page.

Specifications

  •  .gif / .jpg / .png
  • HTML5 as iFrame Redirect

Size:

  • for physical delivery of the ad: 640 x 100 pixel (high resolution) & 320 x 50 pixel
  • for delivery of an iFrame Redirect: only 320 x 50 pixel

File size: 50 KB initial + 100 KB subload (see also information on format guidelines for general file weights in overall specifications)

HTML5 advertising medium must be delivered as iFrame Redirect. When delivering, please note that 3rd party tracking pixels and click commands must be integrated in HTML at the creation stage. A physical delivery is currently not possible for technical reasons.

Note:

  • All trackings and redirects must be defined as SSL-capable.   
  • All advertising media tags/trackings to be used by us must contain the GDPR macros in accordance with TCF v2.0 and all vendors used must be registered in the IAB's TCF v2.0 (Transparency and Consent Framework)

Please note:

As a rule, mobile sticky formats must be delivered without any transparent elements. If such elements should be necessary due to specialized programming, this must be coordinated in advance.

Marking as "Advertisement"

  • -w- for advertisement marking in one of the corners
  • high-contrast font colour
  • Font size at least 9 pt. (for high-resolution ads at least 18 pt)
  • sans serif font, e.g. Arial

Last update: 23/02/2024