Digital Flyer (Offerista)

PDF file as a digital brochure (portrait format is ideal for optimal use on a smartphone)

Publication of digital brochures, flyers and similar advertising materials as well as product offers in the Offerista Premium Shopper network via consumer apps and portals. The distribution of product and brochure offers in the Offerista Premium Shopper network is flexible and can be displayed locally, regionally and nationally as required. Advertising success is measured by impressions and interactions (opening the brochure). Additional KPIs such as dwell times or store visits (among others) can be individually defined as campaign metrics.

Specifications

Prospect as PDF file: 

  • Ideal resolution: 150 - 300 dpi
  • without print margin

Linking: 

The following linking is possible: deep links to the online store, click to map, linking to the App Store/PlayStore, etc; NO deep links to other apps.

Customers without online store: We require a landing page that the user can go to when they click on the ad; this landing page can also be the brochure in the Offerista network.

PDF-prospect: max. 150 MB per prospect

Lead time: 5 business days

Data delivery to: hello-stroeer(at)offerista.com

Provision of a campaign plan required:

  • Provision of an advertising plan in the case of irregular prospect runs
  • As far as advertising only around certain POIs: Provision of a location list; store lists, ideally with opening hours
  • Allocation table for location-specific control of advertising media for different advertising media variants

No tracking pixel for impression tracking can be implemented.

Click tracking for brochure opening by tracking pixel and clickout tracking by ClickCommand tracking possible.

Last update: 23/02/2024