Peel Ad Multiscreen
Peel Ad Multiscreen
The “Peel Ad” is a charming extension of the Medium Rectangle or Mobile Medium Rectangle. The format consists of 2 Mrec graphics and an optional video. A “peel animation” in the first screen triggers the user to open and discover the motif behind it. There can be a video or simply a subsequent graphic. On mobile, the format is released by a thumb movement; on desktop, we work with a mouse-over effect.
Specifications
Medium Rectangle Motiv 1 (HTML5 / Image (.gif, .jpg. png)
Medium Rectangle Motiv 2 (HTML5 / Image (.gif, .jpg. png)
16:9 Video (MP4 / VAST)
300x250 Video (MP4 / VAST)
Depending on the selected variant, not all three elements always have to be delivered (see point Special features Format).
200kb initial + 400kb subload,
File weight with video integration: 200 KB initial + 2 MB subload after user interaction
see also overall specifications for Video/Audio content in ad formats
Three variants of the peel ad are possible:
Variant 1:
- Start motif 300x250
- Second motif 300x250
Variant 2:
- Start motif 300x250
- 16:9 video centered over second subject 300x250, which is in the background.
- With the second motif in the background, 41 pixels are visible at the top and bottom and can be used for text, for example.
Variant 3:
- Start motif 300x250
- 300x250 Video
see dimensions
Last update: 23/02/2024