A visit to the cinema, with its relaxed atmosphere, ensures an open mindset among moviegoers and thus enables a particularly intensive perception of your spot. Your advertising message is presented in the best possible way with the Public Video Cinema through optimal placement of the screens in the cinemas. In a waiting situation with a boisterous mood, your target group is particularly receptive to your message.

These are the specifications for Audience based (Programmatic) Public Video Cinema
 

Specifications

Ad duration

  • possible ad duration between 5 seconds and 30 seconds

  • ATTENTION: exact booked ad duration, i.e. at 10 seconds = 10 s 00 ms (there must be no milliseconds more or less)

Operating hours

  • Monday till Sunday

  • 6 o'clock till 24 o'clock

    Managed Service

    Programmatic

    Video

    • MP4 or MOV,25, 29,97 und 30 fps, without audio track

    • Codec: uncompressed or h.264 (bit rate min. 30 Mbit/s)

    • no half images (progressive)

      Video

      • MP4, 25, 29,97 und 30 fps, without audio track

      • Codec: h.264 (bit rate max. 12 Mbit/s)

      • no half images (progressive)

        Still image

        • .jpeg / .png

        • PowerPoint, InDesign and Flash files can not be accepted.

        Still image

        • .jpeg / .png

        • PowerPoint, InDesign and Flash files can not be accepted.

        Resolution

        • 1080 x 1920 pixel, sRGB

        Aspect ratio

        • 9:16

        Commercial length

        • Refer to the order confirmation for the commercial length

        • No Title Slates or Blank Frames

        Lead time and delivery address:

        • Public Video advertising media are always handled as follows when booked (Managed/IO or Programmatic Public Video) by Ströer Media Solutions
        • All Public Video advertising media must be sent to Ströer Media Solutions for technical and content review at least three working days before the start of the campaign. Deliver all ads to the following email addresses:
          • Spezialmittler (Weischer, PosterSelect, Contrast Media, outmaxx Media etc.): ops-ppv-spezialmittler(at)stroeer.de
          • Omnicom: ops-ppv-omnicom(at)stroeer.de
          • Unabhängige Agenturen (Zanatta, Overmedia, NetzwerkReklame etc.) + Crossmedia + Add2 + Havas + DSPs: ops-ppv-agenturen(at)stroeer.de
          • Dentsu + ItWorks/ WestWorks: ops-ppv-dentsu-itworks(at)stroeer.de
          • MGMP + Kinesso + Planus + UM: ops-ppv-mgmp(at)stroeer.de
          • Publicis: ops-ppv-publicis(at)stroeer.de
          • GroupM, Emetriq: ops-ppv-groupm(at)stroeer.de
          • Direct Clients: ops-ppv-client(at)stroeer.de
          • Pilot: ops-ppv-pilot(at)stroeer.de
          • UMLs: ops-ppv-umls(at)stroeer.de
        • Always include the following information in your email (also in the event of inquiries and/or subsequent changes to advertising material):
          • Name of the advertiser
          • Name of the marketing campaign according to the order
          • Period of the campaign
          • Advertising Medium
          • Motif instruction/Placement periods of the individual advertising media, if some advertising media are not to be delivered for the entire duration of the campaign.

        Delivery options:

        • Finished commercial: Please note that the finished commercial must meet the above requirements. If there are several themes,theme instructions will be required.
        • No spot available: If you want to create your advertising material via Ströer Media Creations, please ask your Störer contact person for the costs. Please consider at least 10 working days lead time

        General instructions for public video that must be followed

        • Contents should be accessible in the booked time.

        • Contents must comply with the directives for the protection of minors.

        • Commercials must be created in the exact resolution of the booked advertising medium.

        • Commercial lengths must correspond to the exact frame of the booked time.

        Programmatic Creative Approval and Caching

        Dateiname: ppv-creative-approval-stroeer.pdf
        Dateigröße: 83 KB

        Last update: 13/01/2025