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Detailinfos

Public Video Infoscreen

Ströer©Tobias Schott

Public Video Infoscreen are digital large-screen displays on subway and suburban train platforms as well as long-distance train stations in major German cities. They achieve a special attention in the stimulus-poor public space: your target group is grateful for the variety provided by your advertising in the average 5-minute waiting situation and can also perceive comprehensive messages.

Important notes:

  • In Munich, QR codes are not allowed on advertising materials!

These are the specifics for Audience based (Programmatic) Public Video Infoscreen
 

Specifications

Ad duration

  • Possible ad duration between 5 seconds and 30 seconds

  • ATTENTION: exact booked spot length, i.e. at 10 seconds = 10 s 00 ms (there must not be milliseconds more or less)

Operating hours

  • Monday to Sunday

  • 6:00 to 22:00/23:00/24:00 o'clock (depending on city)

    Managed Service

    Programmatic

    Video

    • MP4 or MOV, 25, 29.97 and 30 fps , without audio track.
    • Codec: uncompressed or h.264 (bitrate min. 30 Mbit/s)
    • no fields (progressive)

      Video

      • MP4, 25, 29.97 and 30 fps, without audio track
      • codec: h.264 (bitrate max. 12 Mbit/s)
      • no fields (but progressive)

        Still image

        • .jpeg / .png
        • PowerPoint, InDesign and Flash files cannot be accepted.

        Still image

        • .jpeg / .png
        • PowerPoint, InDesign and Flash files cannot be accepted.

        Resolution

        • 1920 x 1080 pixels, sRGB

        Aspect ratio

        • 16:9

        Spot length

        • Please refer to the order confirmation for the spot length
        • No title slates or blank frames

        Lead time and delivery address:

        • Public Video advertising media are always handled as follows when booked (Managed/IO or Programmatic Public Video) by Ströer Media Solutions
        • All Public Video advertising media must be sent to Ströer Media Solutions for technical and content review at least three working days before the start of the campaign. Deliver all ads to the following email addresses:
          • Spezialmittler (Weischer, PosterSelect, Contrast Media, outmaxx Media etc.): ops-ppv-spezialmittler(at)stroeer.de
          • Omnicom: ops-ppv-omnicom(at)stroeer.de
          • Unabhängige Agenturen (Zanatta, Overmedia, NetzwerkReklame etc.) + Crossmedia + Add2 + Havas + DSPs: ops-ppv-agenturen(at)stroeer.de
          • Dentsu + ItWorks/ WestWorks: ops-ppv-dentsu-itworks(at)stroeer.de
          • MGMP + Kinesso + Planus + UM: ops-ppv-mgmp(at)stroeer.de
          • Publicis: ops-ppv-publicis(at)stroeer.de
          • GroupM, Emetriq: ops-ppv-groupm(at)stroeer.de
          • Direct Clients: ops-ppv-client(at)stroeer.de
          • Pilot: ops-ppv-pilot(at)stroeer.de
          • UMLs: ops-ppv-umls(at)stroeer.de
        • Always include the following information in your email (also in the event of inquiries and/or subsequent changes to advertising material):
          • Name of the advertiser
          • Name of the marketing campaign according to the order
          • Period of the campaign
          • Advertising Medium
          • Motif instruction/Placement periods of the individual advertising media, if some advertising media are not to be delivered for the entire duration of the campaign.

        Delivery options:

        • Finished Spot:  Please note that the finished spot must meet the above requirements. If there are multiple motifs, a motif statement is required.
        • No Spot: If you are using Ströer Media Creations to create an ad, please inquire about costs with your disruptive contact. Please allow at least 10 working days lead time (depending on effort).

        General instructions for public video that must be followed

        • Notes on content & formal design Content should be receivable in the booked time.
        • Content must comply with youth protection guidelines.
        • Spots must be created exactly in the resolution of the booked advertising medium.
        • Spot lengths must correspond exactly to the booked time.

        Programmatic Creative Approval and Caching

        Dateiname: ppv-creative-approval-stroeer.pdf
        Dateigröße: 83 KB

        Last update: 13/01/2025

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