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225 results were found for "Sales".

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ADSCALE ANALYZER 2015: RETHINK ON THE SUPPLY SIDE

ADSCALE ANALYZER 2015: RETHINK ON THE SUPPLY SIDE

Digitale Medien 15. September 2015

The level of programmatic buying is rising fast in Germany. On adscale, the high-reach marketer and supply-side platform for Germany, RTB accounts for 53 percent of sales on the desktop side and already 55 percent for mobile. A similar fast take-up rate is anticipated for video RTB. Moreover, the pe


Ströer sees a very strong start in 2016 and expands its digital business unit's portfolio

Ströer sees a very strong start in 2016 and expands its digital business unit's portfolio

Unternehmen 14. January 2016

After an excellent financial year 2015 Ströer is also having a strong start to the year 2016 – both in the digital segment, as well as in the OOH business. The German outdoor advertising business is benefitting from the digitalization and the increased relevance of Ströer as one of Germany's leading


Ströer acquires leading mobile advertising provider

Ströer acquires leading mobile advertising provider

Unternehmen 24. May 2013

Ströer expands online marketer portfolio with the acquisition of Radcarpet Launch of the new Ströer Mobile Media GmbH Ströer Media AG is acquiring the location-based advertising segment of Servtag GmbH, Berlin. With the location-based advertising network Radcarpet, which specializes in localized and


Programmatic buying is driving the German display market

Programmatic buying is driving the German display market

Digitale Medien 08. September 2014

Programmatic buying is setting the pace in the German digital advertising market, as the automated buying and selling of ad space is growing at a considerably faster rate than manual sales. According to adscale’s forecast, the proportion of total revenues in the German display advertising market gen


Slightly improved development in Q3 2012

Slightly improved development in Q3 2012

Unternehmen 13. November 2012

Cologne, 13 November 2012 The third quarter of 2012 saw Ströer Out-of-Home Media AG continue to invest selectively in its specific growth projects in Germany and abroad. The Group focused particularly on the roll-out of digital advertising media and premium billboards and is seeing positive developm


Ströer acquires ECE flatmedia GmbH

Ströer acquires ECE flatmedia GmbH

Unternehmen 02. November 2011

The Ströer Group is enlarging its digital outdoor advertising portfolio to include shopping centers. With the acquisition of ECE flatmedia GmbH, a ECE subsidiary and leading provider of digital brand communication and sales promotion in shopping centers, Ströer enhances its commitment in the field o


Ströer starts a worldwide media innovation with its Out-of-Home-Channel

Ströer starts a worldwide media innovation with its Out-of-Home-Channel

Unternehmen 04. April 2011

The first digital out-of-home network in Germany includes, as of today, 108 train stations visited by more than 31 million consumers per week Once the roll-out is finished, the complete network will consist of over 1000 digital displays in the 200 largest German train stations Germany's leading prov


Asambeauty continues its strong growth trajectory and outperforms established market players

Asambeauty continues its strong growth trajectory and outperforms established market players

13. July 2022

Asambeauty consistently outperformed the market in the second quarter of 2022: the decorative brand M. Asam® MAGIC FINISH doubled sales at leading drugstores in the period from March to May compared to the previous year, earning it 8th place in the NielsenIQ Brand Score for the first time The M. Asa


Sustainability: A new KPI in the media mix

Sustainability: A new KPI in the media mix

Nachhaltigkeit 14. June 2023

Sustainability is rightly a crucial topic. In recent months, the sensitivity in dealing with it has increased. Consumers are also more educated and differentiate more strongly. Companies are therefore well advised to address this issue at product level as well as at company level.

  • Green Media
  • sustainability